Saturday 21 January 2012

Beauty in Boxes

found at www.birchbox.com
Recently was i readying in a fashion magazine about the concept of the Birch Box. This is one of 2011 new web ideas in our beloved fashion branch. You pay 10 $ per month and therefore you will get every month a packet with up to 5 beauty product samples from high-end brands. Wow i thought, that is so tempting for every woman from 15 till 85. With shoedazzle.com and modcloth.com this completes the team of new and fancy ideas for a different view on beauty and fashion business. Now they launched a copy of this system in europe. Named glossybox.de for germany and glossybox.co.uk for the united kingdom. I was very tempted to subscibe the first day i saw the offer. As on birchbox.com you pay 10€ a month and get a nice little box with 4 or 5 beauty products every month that range from lip-gloss to face-moisturiser up to body lotion and hair-products. One may question why nobody came up with this idea earlier bacause  - to be honest -  which woman does not want to fill her bathroom board with a collection of expensive beauty products?. My problem is, that i have already found the products that fit my skinconditions and my taste perfect. It took so much time to find all what is good for me that i don´t want to change. In the last two years i  discovered finaly the beautifull cosmetic line of dr. hauschka. It was love at first sign and now that i found that product line  i am a loyal consumer. What should i do with a growing pile of cosmetics i´ll never use? But for those of us who can put nearly everything on their face without any consequence the glossybox idea is a great oportunity to play with new products and creams. 
And girls like me? Just don´t worry, we can spend our 10 € per month on glamya. Glamya.de is a very interesting concept: you upload a picture (with you) that you want to get refined, then you express your wishes (what you want to have done with the pic). On step 3 you select a budged. Starting with 5 € different professionals work on your picture and finaly you choose the version you like most. The more you spend the more variety you get. The quality has been always good and I love this idea although i have a dab hand with my own photo-tools :). For more ideas you may visit the glamya blog: http://blog.glamya.com/

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